Dynamic pricing strategies can help companies achieve 2-5 % sales growth and 5-10 % increase in profit margins, according to McKinsey. Most of Priceff’s customers see double-digit % increases in revenue.

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Dynamic pricing made easy


+25% increase in sales volume

+20% increase in revenue

Inventory turnover of long-tail products tripled

Significant increase in sales

+12% revenue increase per offer

-14% decrease in food waste

+22% increase in number of deliveries

+31% increase in revenue

Great results

Inventory turnover increased:

“Dynamic pricing allows us to improve long-tail inventory sales and accelerate inventory turnover.”

Veli-Pekka Matilainen,
Sales Director, WSOY

Revenue increased:

“Our revenue from home deliveries increased by 19%.”

Johanna Kuosmanen,
Digital and customer experience director, Kotipizza Group Oyj

New perpectives:

“In order to improve the working capital cycle, it is important that pricing can be adjusted according to demand.”

Jukka-Pekka Uuskoski,
Senior Vice President, Business Development at YIT Russia

Food waste reduced:

“Thrilled to see an additional 14% reduction in food waste!”

Aku-Jaakko Saukkonen,
COO, Resq Club

Priceff’s dynamic pricing is a hattrick:

“Customers receive better service, restaurants increase their sales and food waste is reduced.”

Pasi Rajala & Marko Taavitsainen,
Kotipizza Entrepreneurs

Download Working Paper

Priceff’s pricing solution has succeeded in increasing revenue and profitability, and decreasing demand variation and resource waste. The results of dynamically pricing restaurant food delivery services are presented and discussed by Anders Ekholm, Priceff’s founder and CRO, and Dennis Svartbäck, Priceff’s mathematician, in their working paper: “Dynamic Pricing of Restaurant Food Delivery: An Explorative Market Efficiency Study.”