Asko Schrey, Johanna Kuosmanen, Alex Smith, and Mikko Dahlbom have been appointed members of Priceff’s Board of Advisors.  Priceff will benefit from their strong and wide competence and experience.

“We are pleased to welcome our new Advisors, who have already been supporting us from different positions”, says Heikki Lummaa, CEO of Priceff.

Alex Smith has 20 years of experience in the B2B software industry across pricing optimisation, sales execution and customer value management.  Alex is also a co-founder and CCO of cuvama – a technology start-up helping B2B software companies connect with their customers on value.  

Asko Schrey is a private investor and experienced Finnish entrepreneur. He has founded Accountor and he has been the CEO of Helsinki Stock Exchange. Among other things, he founded the Finnish Derivatives Markets and the Electricity Derivatives Exchange.

Johanna Kuosmanen is a Digital & Customer Experience professional. She is experienced in creating and implementing data-driven business. She is passionate about combining business targets and consumers’ hidden needs resulting in relevant and profitable products, services and marketing. 

Mikko Dahlbom has worked in the information technology and services industry. He is highly skilled in Service Delivery, IT Service Management, Account Management, and SAP ERP.