Pricing Pod is a podcast for anyone interested in improving pricing efficiency or growing a business. Our CEO Tiina Laisi-Puheloinen exchanges views on pricing with a new guest once every two weeks.

The guests are experienced business professionals from different fields and job titles and pricing is therefore discussed from a different perspective in every episode. The podcast includes thoughts on the future of pricing, the biggest challenges with different pricing methods and interesting stories about the guests’ own experiences.

Listen to Pricing Pod:

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Episode 1: Mari Eklund

Mari Eklund is an experienced business leader and has as CEO at many companies been in charge of pricing for various products and services.

In the first episode of Pricing Pod Tiina and Mari discuss the automatization and digitalization of pricing. In addition, they bring up the future of pricing and the fast growth of value-based pricing.