PRICEFF NEWS
Dynamic pricing can be a way to respond to Amazon’s threat – Priceff featured in Kauppalehti
Kauppalehti, a leading Finnish newspaper, has published our letter to the editor today. The text revolves around the Nordic market entry of Amazon and how [...]
Werner Söderström – a Bonnier company, dynamically prices books according to demand in their online store
Finland's largest general literature publisher, Werner Söderström Ltd., is testing dynamic pricing in their online store (www.wernerjarl.fi). The goal of the test is to gain [...]
Dynamic pricing should also be applied in BtoB business
Prices are usually fixed in the BtoB area of business. Of course, fixed pricing in the form of long-term contracts is appropriate if the main [...]
Will the coronavirus pandemic accelerate the breakthrough in dynamic pricing?
Dynamic pricing is not a new invention. Its birth dates back to the late 1970s, when the regulation of airline pricing was abolished. It has [...]
Finlayson uses Priceff’s Shopify plug-in!
Finlayson is a traditional Finnish design house, known for their Moomin and Tom of Finland apparel. Finlayson now uses auto-dynamic pricing in their web store. [...]
JCDecaux’s Jenni Heinonens thoughts on Priceff’s dynamic pricing solution
Participants of our Webinar (31.3.2020) had the pleasure of listening to Jenni Heinonen, Product Manager at JCDecaux, sharing her thoughts on dynamic pricing and Priceff's [...]